Aapl: AAPL & BAC: Lessons in Selling Excitement, Buying Fear

Steve Jobs does not have a lot of perks waiting for him after his retirement. According to Apple's last proxy statement, he has about 5.5 million Apple shares, which gives him a net worth of over $2 billion -- plenty for anything he ever wants to do.The iPod is a brilliant productonce again, MSFT with greater resources (at the time) couldn't come up with a viable product to prevent AAPL from dominating the market. Much of Job's "genius" is should be credited toAfter

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